Design is Human
The Biomega SIN, the mobility brand's first Electric Vehicle. Photography courtesy Biomega.

It's a SIN. Biomega Low Cost EV is Denmark's first

Known for its innovative bicycle designs, the Danish brand Biomega develops a low-cost electric car. Skibsted Ideation—the agency behind Biomega, the Danish bicycle brand—is known for its high-design and electric bicycles.

Now, it’s launched its first, four-wheel electric vehilce at CIIE in Shanghai last November. The concept car has been developed to take Biomega’s principles of social innovation, design thinking, and urban mobility and apply them to the automotive industry.

Biomega bikes are each named after a city. The car, in line with its bicycle predecessors, will be named SIN, short for Singapore. While in Atlanta for a talk on transportation disruption and part of Atlanta Design Festival, Biomega founder Jens Martin Skibsted, chairman of both the Danish Design Council and the World Economic Forum’s Mobility Forum, says, “We’ve been focused on urban mobility since the ’90s.

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The Biomega SIN, the mobility brand's first Electric Vehicle. Photography courtesy Biomega.

Biomega has always been about creating a paradigm shift in the way society imagines transportation. We feel that we are in an extremely strong position to design an EV that represents the frontier of the new mobility; SIN is the natural progression of our ongoing battle against the combustion car.”

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The Biomega SIN, the mobility brand's first Electric Vehicle. Photography courtesy Biomega.



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The Biomega SIN, the mobility brand's first Electric Vehicle. Photography courtesy Biomega.

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The Biomega SIN, the mobility brand's first Electric Vehicle. Photography courtesy Biomega.

The fundamental issue for the future of mobility is to get passengers and cargo from A to B in the most efficient way possible, minimizing time, cost, and power. The four-door SIN CUV is designed with four independent seats and extra legroom.

Stripped-back to maximize space, this spacious EV uses minimal components and lightweight materials; its low weight improves its range, minimizing battery consumption. SIN is, therefore, an affordable and sustainable solution to modern urban mobility.

skibstedid.com

biomega.com

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